Top 5 Beauty Retail Apps in Uruguay: Q1 2025 Performance Overview

In the first quarter of 2025, the performance of beauty retail applications on a unified platform in Uruguay showed varied trends in terms of downloads and active users. This analysis, based on data from Sensor Tower, provides insights into the top five apps in this category.

Pink Pot Plant saw fluctuating weekly downloads, starting the quarter with 323 downloads and experiencing variations throughout, ending with 177 downloads by the last week of March.

Ulta Beauty: Makeup & Skincare maintained a relatively stable download rate, with a peak of 70 downloads in early February. Active users increased from 490 to 530 over the quarter.

Pixi Beauty experienced a decline in weekly downloads, starting at 83 and decreasing to single digits by March.

Representante Eudora showed a gradual increase in downloads, climbing from 28 to 41 by the end of the quarter. Active users remained fairly consistent, hovering around 250.

Wonder Beauties had low download numbers throughout the quarter, with minor fluctuations, ending with 20 downloads in the last week of March.

For more detailed insights and data, visit Sensor Tower's platform.